Our Story
Pretty Privileged Essentials formerly known as Pretty Privileged Hair Company was founded by Erica Hardiman, a passionate entrepreneur whose journey began in 2012 as a Certified Nursing Assistant (CNA). Driven by her love for caring for others, Erica's early career shaped her understanding of the importance of wellness, self-care, and confidence.
In 2017, Erica decided to channel her passion for helping people into entrepreneurship by launching a premium hair extension line. Over the years, her vision expanded as she recognized a growing need for high-quality, all-natural products. Her brand quickly evolved:
- 2017: Launch of the hair extension line, providing confidence-boosting products for women.
- 2018: Introduction of cosmetics, celebrating individuality and beauty.
- 2020: Expansion into skincare and body care, offering natural solutions for radiant skin.
- 2022: Launch of handcrafted hair care products, designed to promote healthy growth and nourishment.
Today, Pretty Privileged Essentials is a holistic wellness brand, providing products for women, men, babies, and children—all inspired by Erica’s dedication to nurturing the mind, body, and spirit.
A Mission Rooted in Care
Erica’s background in healthcare instilled in her a deep commitment to creating products that empower others to look and feel their best. Her passion for self-care is reflected in every product, from eco-friendly packaging to thoughtfully curated natural ingredients.
Our Products
- Hair Care: Handcrafted with 100% natural herbs and oils to strengthen, nourish, and promote growth. Each product is made with love to ensure your hair thrives.
- Body Care & Skincare: Designed to hydrate, soothe, and rejuvenate, our body and skincare lines use only the finest ingredients for radiant, healthy skin.
- Wellness Essentials: From botanicals to teas, our expanded offerings support holistic well-being for the entire family.
Why Choose Us?
At Pretty Privileged Essentials, we believe wellness should be accessible to all. Our products are thoughtfully created with love, care, and a dedication to quality, helping you embrace your unique beauty and prioritize self-care in a sustainable way.
Join Us on This Journey
From Erica’s beginnings as a caregiver to building a brand that nurtures confidence and well-being, Pretty Privileged Essentials is more than a business—it’s a movement. Together, let’s redefine wellness and self-care, one product at a time.